How to Start a Home-based Public Relations Business

How to Start a Home-based Public Relations Business

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Everything you need to know to run a profitable and satisfying public relations business from your home Learn all about generalization versus specialization, how to make and manage money, running an ethical business, and building client relationships in this comprehensive guide that takes you through every aspect of setting up and running a thriving home-based public relations business. From your business identity and marketing techniques to guarding against your own errors and cashing out, each chapter can help you build your own successful home-based public relations business, whether you are just starting out or a seasoned PR professional. Look for useful charts and worksheets throughout the book, including: Home Office Location Screening Checklist Three-Tiered Prospect Pitch List Estimate Questions and Form Budget and Cash Flow Projections Interviews from the FieldThese include your homeownera#39;s insurance, utilities, home security system, and home repairs or renovation that affect the space in which you do business. ... small as a Smart Car or as big as a Ford Expedition, your car should be within the weight limit. ... within these two stipulationsa€”you must meet with clients, attend events, make visits for new business opportunities, shop for office supplies, and so on.


Title:How to Start a Home-based Public Relations Business
Author: Randi Minetor
Publisher:Rowman & Littlefield - 2012-06-05
ISBN-13:

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